NIBBO Spec work for a DTC agency · fictional brand
3 AI ad concepts · 9:16

One snack brand, three ways to stop the scroll.

I invented a DTC snack, NIBBO roasted chickpea crisps, and built three short ads in the formats from your post: a clay-style character ad, an AI-UGC ad and a song ad. Each one has its own hook, captions and end card, like it would run on Meta or TikTok.

1080 × 192039 s reel, 3 ads of 12–14 sHooks, captions, end cardsOriginal jingle

The three concepts

Same product, three creative angles. That is how I'd approach your 15 concepts a month: one clear angle per ad, so you learn quickly what the audience responds to.

Clay character ad
Ad 1 · 12 s

Clay character

A tiny chickpea mascot judges your snack drawer, then cannonballs into the bowl.

  • Hook: “He's judging your snack drawer.”
  • Character voice and lip sync
  • Pixar-style clay look, playful score
AI UGC ad
Ad 2 · 12 s

AI UGC

A creator-style first reaction in the car, shot like a phone selfie.

  • Hook: “I did NOT expect this...”
  • Clearly labelled as an AI-generated creator, no fake customer claim
  • Word-by-word captions
Song ad
Ad 3 · 14 s

Song ad

A 12-second jingle with the brand name in the chorus, cut to product and lifestyle shots.

  • Hook: “Warning: this jingle gets stuck.”
  • Original song made with ElevenLabs Music
  • Karaoke-style lyric captions

How I'd deliver 15 concepts a month

AI handles stills, motion, voices and music, which keeps each concept fast and affordable. I bring the creative angle, the edit and the quality check.

Brief to angles

You send the product and the offer, I come back with hooks and angles for the batch.

Fast production

Characters, UGC-style creators, songs and VSL sections built with current AI tools.

Platform-ready

9:16 with safe zones, burned-in captions, end card, plus 4:5 or 1:1 on request.

Honest AI use

AI creators are labelled where platforms require it. No invented reviews or fake testimonials.

60 $per concept

900 $ per month for 15 concepts

  • One finished ad per concept, 9:16, 10–30 s
  • Hook, captions, end card and music or voice
  • Clay/Pixar style, AI UGC, song ads, VSL sections
  • One revision round per concept
  • Delivery in batches through the month

NIBBO is a made-up brand for this test. All people, voices and the song are AI-generated.